Online reviews are an important boost to your marketing efforts, but patient feedback may not always be positive. Instead of attempting to remove a negative review from a real patient, it might be worth your time to engage with your patient and resolve the issue....
If you’re like most dentists, you went into dentistry to focus on people’s teeth, not marketing your business. And yet, these two things go hand-in-hand. My team at ADM and I have been at this for a long time, but when you’re just starting out, we know all the...
On Friday, February 23rd, from 1:00 PM until 2:30 PM AIM Dental Marketing president Daniel A. ‘Danny’ Bobrow will deliver a presentation for the Chicago Dental Society’s 153rd Midwinter Meeting entitled: Connect With Callers: First Impressions Really Do Count...
It’s no longer debatable that social media marketing has a greater lead-to-close rate than traditional outbound marketing strategies. Business is all about visibility, and getting new patients happens by ensuring they know who you are and what you are offering. Social...
I recently had the distinct pleasure of hosting two experts in the field of accelerated collections and professional cash flow management. The presentation, entitled Strategies in Debt Recovery – Proven methods to maximize patient collections and reduce cost &...
